Creative Services Director
Winston-Salem, NC 
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Posted 23 days ago
Job Description
Creative Services Director
Please see Special Instructions for more details.
Applicants:
Please upload a Resume, cover letter, upload design portfolio or upload a link to professional website

This is an EHRA non-faculty position. PLEASE NOTE: A criminal background check will be conducted on candidate finalist prior to the offer of employment. Resumes WILL NOT be accepted in lieu of completing an electronic application. The application must be completed in full detail (including work history) for your qualifications to be considered. Failure to complete the application process as required by state regulations WILL result in your application being rejected for the vacancy and you will not be considered for the position. Other materials may be requested at a later time. Applications will be treated confidentially until the final stages of the search process. Salary will be commensurate with experience.

EEO Contact Information
Applicants needing assistance with the application process are asked to contact: suttonar@uncsa.edu
Posting Details
Position Information

Classification Title Chief Campus Publications Administrator
Working Title Creative Services Director
Position Type EHRA Tier II
Position Number 001120
Full/Part Time Full-time
School/Department Information
The Office of Strategic Communications bears primary responsibility for maintaining and safeguarding the university's public image through strategic marketing practices, public relations, media relations, news services, publications, executive messaging and crisis/emergency communications. The staff establishes standards for articulating the University's mission, vision, core values, strategic goals and visual identity, for promoting the University's performances and events and the accomplishments of its students, alumni, and faculty and staff to external audiences that include potential students and parents, alumni, supporters, and the general public. Additional departmental responsibilities include maintaining all of the University's external communications, including the website, social media, and print publications, and ensuring that all communications adhere to branding guidelines, standards of writing style, and institutional messaging. With a primary focus on external communications, the Office of Strategic Communications also offers expertise, insight and strategic planning to the Chancellor and other senior-level administrators on communications issues and events within the campus community.
Primary Description of Work
The Creative Services Director creates, directs, and influences the overall design, brand, and execution - from strategy to concept to completion - of a wide variety of highly visible and strategic communications initiatives for University of North Carolina School of the Arts (UNCSA). The Creative Services Director has responsibility across multiple intersecting platforms including print, web/online, video/multimedia, photography, and environmental and develops innovative, creative, comprehensive, and integrated visual experiences to support and enhance UNCSA's multi-tiered branding and marketing campaigns. Reporting directly to the Vice Chancellor for Strategic Communications, the Creative Services Director works closely with creative agencies for campaign creation, and outsourced production graphic designers for campaign execution, as needed and approved.
Work Schedule and hours
Standard Work Schedule
8:00 A.M. - 5:00 P.M., Monday - Friday
Description of Responsibilities and Duties
Creative Direction and Graphic Design for Strategic Communications
  • Possesses superior knowledge and mastery of technology provides industry-leading production guidance in a variety of mediums and platforms drives development and continued evolution of visual standards/branding guidelines and makes knowledgeable, industry-current, high-level and brand-appropriate aesthetic choices across platforms.
  • Initiates and oversees a wide variety of integrated marketing and design projects that maintain a consistent yet innovative and distinctive visual style that supports and best portrays UNCSA as an elite institutional brand in higher education.
  • Demonstrates superb ability to clearly communicate concepts, ideas, and vision into actionable assignments and project guidelines for a diverse and integrated staff and client base.
  • Serve as core and strategic member of the senior leadership team for the division of Strategic Communications, contributing to the overall leadership of assigned departmental operations, key initiatives, and related functions of office management.
  • Key projects include, but are not limited to: Creative development and execution for print and digital recruitment marketing campaigns; print and digital advertising campaigns and institutional branding assets (leadership presentations, campus environmental graphics, digital signage, email newsletters, chancellor holiday greeting, etc.) Advancement campaigns, individual School initiatives, and performance marketing campaigns; Programs for large-scale institutional events (commencement, "The Nutcracker," etc.); Ongoing design updates for uncsa.edu; Maintaining the UNCSA Style Guide and approving requests for brand usage.

Project Management
  • Manages project timeline and workflow from Strategic Communications.
  • Manages all hiring, review and work from external creative agencies and freelance graphic designers. Ensures that deliverables match the highest level of design excellence and that brand standards are consistently upheld.
  • Establishes clear measures for monitoring accountability and overall effectiveness among team members and final project results using a variety of key indicators.
  • Functions within a highly collaborative work environment that includes direct, joint, and matrix lines of accountability.


Minimum Qualifications
* Bachelors' Degree in Graphic Design or an equivalent combination of education and experience.* Minimum of eight years of creative development experience in higher education, corporate, or agency experience.* Demonstrated understanding of graphic design, art direction, photography, video, multimedia production, and web communication.* Strong background, familiarity, and hands-on experience with print production and web production processes and deliverables. Requires highly evolved, sophisticated aesthetic as evidenced by impeccable portfolio.* Demonstrated experience leading and managing creative teams. Ability to lead and manage in a complex environment while fostering a highly productive culture. Proven client management skills, including the ability to build effective partnerships with internal stakeholders.* Demonstrated strength in conceptual and analytical skills, with the ability to evaluate creative work and advise/provide direction to team members.* Demonstrated ability to think strategically about audiences, objectives, and channels.* Ability to translate brand strategies into creative storytelling and engagement campaigns across multiple media platforms.* Deep understanding of current and emerging cultural and technology trends.* Strong project management, analytical, and organizational skills.* Requires ability to exercise independent judgment and initiative in time-sensitive situations to meet deadlines, coordinate multiple projects and complex tasks simultaneously, and manage multiple competing priorities in a fast-paced, deadline-driven environment* Requires excellent judgment, impeccable integrity and reliability, and high ethical standards that engender trust.* Requires excellent interpersonal, written and verbal communication, and organizational skills.
Preferred Qualifications
Previous experience in higher education.
Prefer experience working within integrated communications.
Prefer knowledge/passion for the arts.
Terms of Employment E2 16.00 12 Month
Knowledge, Skills and Abilities
Special Conditions for Eligibility
Posting Detail Information

Posting Number
Open Date 04/02/2024
Close Date
Open Until Filled Yes
Salary Range Commensurate with education and experience
Recruitment Range, if applicable
Special Instructions to Applicants
Applicants:
Please upload a Resume, cover letter, upload design portfolio or upload a link to professional website

This is an EHRA non-faculty position. PLEASE NOTE: A criminal background check will be conducted on candidate finalist prior to the offer of employment. Resumes WILL NOT be accepted in lieu of completing an electronic application. The application must be completed in full detail (including work history) for your qualifications to be considered. Failure to complete the application process as required by state regulations WILL result in your application being rejected for the vacancy and you will not be considered for the position. Other materials may be requested at a later time. Applications will be treated confidentially until the final stages of the search process. Salary will be commensurate with experience.

EEO Contact Information
Applicants needing assistance with the application process are asked to contact: suttonar@uncsa.edu
Supplemental Questions

Required fields are indicated with an asterisk (*).

  1. How did you learn about this employment opportunity?
    • UNCSA Website
    • Agency Referral
    • Print Advertisement (Newspaper / Periodical)
    • Social Media (LinkedIn, Twitter, Facebook, Other)
    • Online Job Board
    • Other
Documents Needed To Apply
Required Documents
  1. Resume
  2. Cover Letter
  3. Portfolio
Optional Documents

The University of North Carolina School of the Arts strives to cultivate an environment that is diverse, inclusive and free from discrimination. UNCSA is committed to prohibiting employment discrimination based on race, color, national origin, religion, sex, gender identity, age, sexual orientation, genetic information, status as an individual with a disability, or status as a protected veteran.


 

Job Summary
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Work Hours (i.e. shift)
Standard Work Schedule8:00 A.M
Salary and Benefits
Commensurate with education and experience
Required Education
Bachelor's Degree
Required Experience
8+ years
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