| Moving Up the Ladder - Voodoo Doughnut: Masters of Marketing
by Kenneth Pogson and Tim Muma - Jul, 2015
When you think of wildly successful business plans, do doughnuts ever cross your mind? You wouldn't think so, but the allure and charm of Voodoo Doughnut showed people how you can market fun and quality to build incredible interest. Kenneth "Cat Daddy" Pogson, co-founder of Voodoo Doughnut, gives us the inside scoop on how they built a popular doughnut culture with little spent on advertising. He tells Tim Muma about all the s...
| Moving Up the Ladder - Marcus Center Features: A Broadway Lunch with Niffer Clarke and Paul Helm
by Niffer Clarke, Tim Muma and Paul Helm - Jul, 2015
In the summer of 2015, the Marcus Center in Milwaukee is featuring a host of free programming as part of its "Live at Peck Pavilion" series. Tim Muma speaks with Niffer Clarke and Paul Helm, a pair of talented performers, about their live show, "A Broadway Lunch." Niffer and Paul have countless credits to their names as actors, singers, musicians, and directors, and they give us a rundown of where their careers have taken them...
| Technically Speaking - Luminoso: Computers Listening, Interpreting Human Language
by Catherine Havasi and Tim Muma - Jul, 2015
The interactions between humans and technology will continue to increase, particularly as companies try to target the wants and needs of each individual. Dr. Catherine Havasi, CEO of Luminoso, describes how her organization is working to give computers the ability to not only understand words, but break down concepts and emotions coming from human language. She explains to Tim Muma the value of this technology and the way thei...
| Job Search Guide - The Hidden Job Market
by Debra Feldman and Jenna Connour - Jul, 2015
You’ve exhausted the online job boards. Now what? If you’re a serious job seeker, you know that applying for jobs online may not get you the most desirable or speedy results. Finding unadvertised jobs or accessing the hidden job market is invaluable. These are employment opportunities in which a company doesn’t publically advertise and have openings known only to the hiring manager and company insiders. Debra Feldman, The JobW...
5 Productivity Hacks to Reach Inbox Zero & Reclaim Control
by Melody Wilding - Aug, 2015
When was the last time your inbox was empty? Sometimes I feel as if I spend the entire day just answering emails, without ever finding the time to get to more important projects and tasks. When it comes to email, there’s an inherent pressure and urgency to the task. It’s easy to feel as if we should be constantly checking emails and responding quickly…or we risk the potential of being seen as lazy, unorganized, and unpro...
AIIM Reports Slow Uptake of Paper-Free Processes
by Alexandra Levit - Aug, 2015
Paper-free is catching on, but not as quickly as you’d think. Last year, the Association for Information and Image Management (AIIM) surveyed over 500 constituents to learn more about the adoption of paper-free processes. In the research, 68 percent of respondents said they believe paper-centric processes to be unacceptable, yet 21 percent find their paper use to be increasing. Although the thousands of external paper do...
Leadership Lessons I Learned This Summer
by Caroline Dowd-Higgins - Aug, 2015
I turned my participation at the National Speakers Association convention into a hybrid getaway. NSA was a transformative learning experience to help me grow my business and a wonderful way to enjoy the sights, sounds, and flavors of Washington, DC. I knew I would glean great info about how to grow as a global public speaker and to further hone my brand and public awareness at NSA. What I did not expect was the extraordinar...
Resume Tips I: Nine Facts about Accomplishments
by Robin Schlinger - Aug, 2015
To begin, we should define that word “accomplishment.” Here are three examples of what a resume accomplishment is and is not: ◾An accomplishment is not the same as a task. For example, the task is “filing”; the accomplishment is computerizing 5 years of paper files to make access more efficient and widespread throughout the company. ◾An accomplishment is not the same as a skill. For example, the skill is the...
Does Computer Monitor Setup Improve Productivity?
by Alexandra Levit - Jul, 2015
Remember when the only people to use more than one monitor were designers, programmers, and gamers? In the last five years, multiple monitor use has entered mainstream business to the point that if organizations have the money and the space, theyfre providing average employees with tricked-out monitor configurations. The question is, does this actually improve onefs productivity? I have been using the 24 desktop monito...
How Far Back Should I Go On My Executive Resume? 4 Rarely-Discussed Strategies
by Lisa Rangel - Jul, 2015
As with most tactical executive resume development questions, the question “How Far Back Should I Go On My Executive Resume?” is no exception in receiving the “It depends” answer. However, these are the X guidelines we use in making decisions on how much do we include and how far do we go back on resumes for executive-level clients with 15 to 35 years of work experience. Generally speaking, we recommend focusing on the most...
How to Move on After a Job Rejection
by Melody Wilding - Jul, 2015
The resume that goes off into the online application ether. The call for a second interview that never comes. The rejection letter from your dream job that hits you like a ton of bricks. No matter what stage you are at in the job search process, it’s likely that rejection has reared its ugly head in your direction. Being turned down for a role you really want is never fun, and it sure can tank your confidence. And...
Managing Your Job Hunt
by Robin Schlinger - Jul, 2015
When you enter the job market, whether or not voluntarily, you may be overwhelmed by advice, options, and technologies. You may be panicked by the need to find a job—any job—quickly. You may experience difficulty matching your qualifications and goals with the positions available in the marketplace. Here are four steps you can take to bring a chaotic job search under control: ◾ Write down the skills and accomplishment...
Designing for Millennials: Is That Really a Thing?
by Lindsey Pollak - Jul, 2015
There’s no question millennials are the hot target market these days — and many companies have decided that designing for millennials is a ticket to success. Take the recent Whole Foods announcement about its new store concept, aimed at millennials with “modern, streamlined design, innovative technology, and a curated selection” of lower-priced organic and natural foods. Like many others, I read about the new store concept...
How to Cope Effectively With Discomfort at Work
by Alexandra Levit - Jul, 2015
There’s no way to prevent change and the discomfort that comes along with it, especially in the unpredictable 21st century business world. What you can do, though, is learn to be at peace while chaos swirls around you. When I entered the business world for the first time, I took my Type-A self with me. I was accustomed to executing, perfectly, everything I wanted to do. The thought of my company having a mind of its own ter...
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